Brightning shampoo for blonde and silver hair. Pure violet pigments correct unwanted brassiness and yellow tones. Creates a luminous shine while leaving a vibrant crystal grey color. Lightweight shampoo, paraben free.

pH: 6.7
Dimensions: 300 ml

Volume:            ● ● ○ ○ ○ ○
Moisture:          ● ● ● ○ ○ ○

Use:                  ●Prime  ○Prep  ○Finish
Hairtype:          ●Fine  ●Normal  ●Thick  ●Short  ●Half  ●Long  ●Long
Gender:            ○Women  ○Men  ●Unisex
Base:                ●Waterbased   ○Oil based
Ingredients:     ○Sulfate free   ●Paraben free

HOW

Apply to wet hair, massage softly, rinse out thoroughly after 3 minutes.
Repeat the treatment until the desired result is reached. Due to the permanent brightening effect which can’t be washed out, excessive use is not recommended. Do not spill on skin or clothes.

WHY

•  Refracts unwanted brassy tones
•  Retains a vibrant color
•  Paraben free

WHO

Blonde and silver hair.

backstage secret:

• Use the Illuminating Shampoo in combination with the Ash Toner to maintain the correct hair color in between color services.